Time to read: 4 mins
Top Creative Jobs in 2021 Summary:
- While the past year (and the year ahead) is full of uncertainty, the creative industry remains in full swing.
- The top creative jobs to keep an eye on in 2021 offer a variety of creativity, whether it is digital, graphic, or writing.
Outlook for Creative Industry and Top Jobs:
The creative industry is a rapidly ever-changing one. Each year creative professionals are expected to adapt to new technology, software, skillsets, media, and more. Although many are used to the constant changes, nothing pushed the bounds of change like the year 2020 did.
Industries of all kinds were forced to reimagine their products and services in the digital space. Aside from the many challenges the remote work shift brought, it helped many realize just how much is possible digitally. As we round out the crazy year that was 2020, many of us are wondering what the world will look like in 2021. Although there are still many uncertainties ahead of us, we have a strong idea of what the future holds for the creative industry.
Here are our picks for top creative jobs in 2021:
1. UX Designer
User experience continues to be at the forefront as one of the quickest growing sectors of the digital and technology space as our lives become involved with technology. The demand for UX designers is high because of the crucial part the position plays in making any and all digital experiences a positive one.
This position is based on extensive user research and observation. It requires creative problem solving and design thinking throughout the entire design process. As a UX Designer, you must be able to collaborate with different disciplines in the industry, from graphic design to advertising, to web developers. UX Designers currently earn between $59,000 USD-$128,000 USD in the US, making it one of the highest paid jobs in the creative industry. Although it is hard work, being a UX Designer is a fun, creative, and rewarding job.
Profiles digital recruiters are well versed in scoping out top talent for UX recruitment. Let’s chat about how we can partner together to find the design thinking you are looking for!
If you are a candidate in the user experience field, check out these resources:
- Get a degree in UX design.
- Enhance your UX design skills.
- Get in touch with a Profiles UX Recruiter.
2. UI Designer
Often one person will absorb the responsibilities of both a UX and UI designer, however, individually, the angle and goal of user interface design are different. UI Designers focus solely on creating a positive and unique visual experience for consumers. They work hand in hand with UX designers to create seamless designs that cover all aspects of the user experience with a product.
UI Designers decide the look and feel of a digital product. They make decisions on color palettes, typefaces, icons, layout, animations, transitions, and more. Their goal is to make a pleasant and simple experience for the user solely based on visual elements. Many distinguish UI from UX by saying that UX design creates workflows, anticipates, and solves user problems and interactions, whereas UI design aims to provide an aesthetically intuitive layer to the digital product.
Understanding the difference between UX and UI is half the battle. Do you need UI talent aside from other needs? Check out Profiles capabilities in finding top visual and user interface talent.
3. Graphic Designer
Graphic design is a very common and well-known career within the creative industry. The duties of a graphic designer can differ from person to person, but regardless of specifics, the ultimate goal of graphic designers is to express information clearly in a visually-interesting way.
Graphic designers create graphics like illustrations, logos, and photos. They are the ones who typically design the layout and overall visual appearance of magazines, books, packaging, websites, and more. Graphic Designers must have a solid understanding of the design elements, particularly composition and color as well as strong knowledge of typography.
Check out our article on sharpening your graphic design skills!
4. Art Director
Art directors are one of the many moving parts in the world of advertising. They are responsible for the overall visual aspects of advertising campaigns. In advertising, teams work together tirelessly to create strong ideas and concepts, but it is the art directors who decide the visual language of the campaigns and bring it to life.
Art directors are not only responsible for creating unique and eye-catching media, but also for ensuring that the visuals match the overall idea and messaging of the campaign. They also make sure the campaign remains cohesive across all mediums, including print, social, outdoor, etc. Art Directors need many design skills similar to a graphic designer, but also need a strong sense of what is going on in pop culture and what the brand wants to convey in their campaign. Working as an art director can earn you anywhere from $50,152 to $157,072, making it another high paying creative job.
Here are some great art director resources to check out:
5. Copywriter
The goal of copywriting jobs is to form compelling content for marketing and advertising campaigns. Copywriters often work hand in hand with art directors and other designers when creating their content. Good copywriting has the potential to influence consumers’ behavior and perceptions of brands and companies.
Copywriters are responsible for writing anything from social media captions, headlines, and brochures, to TV commercial scripts, radio spots, and email marketing. The best copywriters have a great sense of humor and wit that they use to create memorable content. In order to constantly come up with fresh ideas of all types, copywriters are typically great listeners and absorbers that take in everything around them in everyday life and write down anything and everything that may possibly spark an idea. The average salary of a copywriter is $52,513, but can be higher or lower depending on the company.
If you want to learn more about Copywriting, get some inspiration, and or find talent, check out these resources:
- Copyblogger.
- Stephen King’s Top 20 Rules for Writers.
- Enlist recruiters to help with content staffing needs!
Profiles Creative Staffing Capabilities
Profiles is an award-winning marketing and creative technology staffing agency placing candidates nationwide with top tier brands. Our recruiters have extensive experience nurturing client and candidate relationships in relation to the top creative jobs above.
Sophia Gambino is a Brand Marketing Specialist at Profiles, bringing 4 years of expertise to the company. With a strong background in digital marketing, content generation, art direction, and graphic design, Sophia has played a pivotal role in shaping the brand’s visual identity. Her expertise in collateral design and social media graphics ensures that all visual elements align with the Profiles’ brand identity.