Marketing Analyst – Audience Segmentation
Location: Addison, TX
Category: Marketing Communications
Employment Type: Contract
Job ID: 24449
Date Added: 10/17/2024
Treasure Data Analyst Perks:
- Pay: up to $39.75 per hour.
- Opportunity to work for a leading global brand.
- Play a key role in the planning of business campaigns translating hypotheses and marketing objectives into optimal audience selection criteria.
- Hybrid remote/onsite.
- Health, Dental, Vision, 401K benefits.
- BA/BS Bachelor’s Degree.
- 3+ years of proven experience with marketing campaign support and execution.
- 2+ years of professional experience with hands-on experience using Treasure Data Audience Studio to enable ad-hoc and journey communications and messaging.
- Intermediate experience reading SQL queries.
- Experience with User Acceptance Testing (UAT) during data/platform migration.
- Experience in Business to Customer (B2C) marketing and hospitality industry and/or credit card/financial services a plus.
- Craft sophisticated and multichannel campaigns guided by key stakeholder input.
- Own the development, testing, execution, and monitoring of multichannel audiences within Treasure Data Audience Studio.
- Communicate the status of assigned campaigns to involved partners; perform rigorous quality assurance/control steps to ensure that audiences meet the desired campaign targeting requirements.
- Demonstrate subject matter expertise of all relevant business and data knowledge.
- Partner with technology, data, channel, and model development teams to improve campaign targeting accuracy and impact; and collaborate with fellow Audience Strategy team members to develop best practices to deliver strong results.
About Profiles:
An award-winning creative and marketing workforce solutions provider. Profiles places the highest caliber candidates in Fortune 500 companies and leading brands, nationwide. Our specialized recruiters represent an elite group of skilled professionals for contract, contract-to-hire, and direct hire positions. Profiles is headquartered in Baltimore, MD with a remote staff of entrepreneurial individuals across the nation.
New job opportunities are listed daily –www.careerprofiles.com
Profiles is dedicated to a long-term vision of diversity, equity, and inclusion. We understand that real change takes time, and we are committed to making sustained efforts that lead to lasting impact. Our long-term vision includes setting ambitious goals, tracking our progress, and remaining steadfast in our commitment to creating a more inclusive and equitable future.
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