Manager, Media Strategy and Planning
Location: Addison, TX
Category: Creative & Digital
Employment Type: Contract
Job ID: 24459
Date Added: 10/29/2024
Account Coordinator Benefits:
- Opportunity to work for a leading global brand.
- Remote work.
- Health, Dental, Vision, 401K benefits.
- BA/BS Bachelor’s Degree.
- 7-10 years of work experience at a media agency or large brand.
- Prior experience with LiveRamp either on the brand or agency side.
- Deep understanding of digital marketing technologies and a proven track record of successfully implementing and managing cross-screen measurement solutions and 1st party data activations in paid media.
- Hands-on experience managing the media planning process (inclusive of media strategy development, tactical plan recommendations, media plan execution, billing and invoicing).
- Support the strategic development of innovative and impactful media campaigns from conceptualization to execution in a collaborative, fast-paced environment for the brand.
- Lead the implementation of LiveRamp’s cross-screen measurement and 1st party activation into the brand’s MarTech ecosystem – collaborating with internal measurement, marketing technology and agency teams applicable.
- Develop implementation roadmap, use cases, and best practices and support Director in socializing and change management across the organization.
- Ensure implementation operations are smooth, proactively identifying risks as needed. Supervise the invoicing process and clearing paperwork through Coupa/PO system as needed.
- Support general media campaign executional needs for live and active campaigns, from early planning processes to executive presentations, to campaign launch and measurement/reporting.
An award-winning creative and marketing workforce solutions provider. Profiles places the highest caliber candidates in Fortune 500 companies and leading brands, nationwide. Our specialized recruiters represent an elite group of skilled professionals for contract, contract-to-hire, and direct hire positions. Profiles is headquartered in Baltimore, MD with a remote staff of entrepreneurial individuals across the nation.
New job opportunities are listed daily –www.careerprofiles.com
Profiles is dedicated to a long-term vision of diversity, equity, and inclusion. We understand that real change takes time, and we are committed to making sustained efforts that lead to lasting impact. Our long-term vision includes setting ambitious goals, tracking our progress, and remaining steadfast in our commitment to creating a more inclusive and equitable future.
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