Digital Marketing Specialist
Location: Baltimore, Maryland
Category: Creative & Digital
Employment Type: Contract
Job ID: 24469
Date Added: 11/04/2024
Digital Marketing Specialist Perks:
- Recognition & Rewards – Our client recognizes and rewards employees for their hard work and achievements through various programs, including awards and employee appreciation events!
- Innovative Work Environment – As a leading financial institution known for its innovation, employees have the chance to work on cutting-edge projects and utilize the latest technologies to drive meaningful change in the industry.
- Work-Life Balance – Emphasizing employee well-being and fostering a healthy work-life balance through a fully remote work setup.
- Great Benefits: Health, Dental, Vision, 401K benefits.
Digital Marketing Specialist Requirements:
- Bachelor’s degree or the equivalent combination of education and relevant experience and 5+ years of total relevant work experience in website and page design and creation, content management, and user experience best practices.
- Proficiency in Adobe Experience Manager (AEM), SiteCore, and/or Drupal as a CMS and design system.
- Understanding of HTML, CSS, responsive design, and ADA accessibility tools like AXE, Wave, Lighthouse, and even Dev tools along with knowledge of WAG 2.0.
- Excellent communication, writing, editing, and project management skills.
- Mix of technical, creative, and marketing skills; Analytical ability with good understanding of SEO, web analytics, and web trends.
- Comfortable presenting ideas to key stakeholders and advocating for the user, with confidence working in a client-facing environment.
- Manage digital web content and campaigns and improving digital experiences/engagements for clients and prospects across all Institutional websites.
- Prepare content for digital delivery; Design and manage campaign pages with the client in mind.
- Executing content; Post-publish of content; and Deliver metrics to measure the success factors and impacts, and record and share ongoing findings.
- Support Americas digital initiatives and journeys across all website touchpoints, while acting as local point of contact as part of the digital partnership model across Business Units and regions.
- Work with Digital Solutions to identify and prioritize enhancements for their business unit and its segments.
- Ideate with marketers to create personalized experiences that generate engagements and personalization; Leverage global and local best practices, while partnering globally with relevant stakeholders to grow capabilities in the Americas region.
About Profiles:
An award-winning creative and marketing workforce solutions provider. Profiles places the highest caliber candidates in Fortune 500 companies and leading brands, nationwide. Our specialized recruiters represent an elite group of skilled professionals for contract, contract-to-hire, and direct hire positions. Profiles is headquartered in Baltimore, MD with a remote staff of entrepreneurial individuals across the nation.
New job opportunities are listed daily –www.careerprofiles.com
Profiles is dedicated to a long-term vision of diversity, equity, and inclusion. We understand that real change takes time, and we are committed to making sustained efforts that lead to lasting impact. Our long-term vision includes setting ambitious goals, tracking our progress, and remaining steadfast in our commitment to creating a more inclusive and equitable future.
