Sr. CRM Marketing Specialist
Location: Baltimore , MD
Category: Creative & Digital
Employment Type: Direct Hire
Job ID: 24377
Date Added: 08/07/2024
Sr. CRM Marketing Specialist Perks:
- Opportunity to work for an award-winning agency and top 30 agencies to work for in the U.S.
- Ability to work remote.
- Health, Dental, Vision, 401K benefits.
Sr. CRM Marketing Specialist Requirements:
- Experience: 5+ years of experience in CRM, email marketing, and lifecycle marketing, preferably in an agency setting..
- Platform Expertise: Proven experience with Salesforce Marketing Cloud (SFMC), Iterable, or similar platforms.
- Detail-Oriented: Exceptional attention to detail with the ability to manage multiple campaigns and projects simultaneously in a fast-paced environment.
- Technical Skills: Strong understanding of email marketing technologies, including automation, segmentation, dynamic content, and analytics.
- Analytical Mindset: Ability to analyze campaign data and translate insights into actionable strategies.
- Project Management: Strong organizational skills with the ability to prioritize tasks, manage deadlines, and deliver high-quality work under pressure.
Sr. CRM Marketing Specialist Responsibilities:
- Strategy Development: Lead the development and execution of CRM, email, and lifecycle marketing strategies that align with clients’ goals and objectives.
- Platform Management: Utilize platforms such as Salesforce Marketing Cloud (SFMC), Iterable, or similar tools to design, build, and optimize email campaigns, automations, and customer journeys.
- Data-Driven Insights: Leverage customer data and analytics to inform campaign strategies, segmentation, and personalization efforts, ensuring maximum engagement and ROI.
- Campaign Execution: Manage the end-to-end execution of email and lifecycle marketing campaigns, from planning and segmentation to deployment and performance analysis.
- A/B Testing: Conduct A/B testing and other optimization techniques to continually improve email performance, deliverability, and engagement rates.
An award-winning creative and marketing workforce solutions provider. Profiles places the highest caliber candidates in Fortune 500 companies and leading brands, nationwide. Our specialized recruiters represent an elite group of skilled professionals for contract, contract-to-hire, and direct hire positions. Profiles is headquartered in Baltimore, MD with a remote staff of entrepreneurial individuals across the nation.
New job opportunities are listed daily – www.careerprofiles.com
Profiles is dedicated to a long-term vision of diversity, equity, and inclusion. We understand that real change takes time, and we are committed to making sustained efforts that lead to lasting impact. Our long-term vision includes setting ambitious goals, tracking our progress, and remaining steadfast in our commitment to creating a more inclusive and equitable future.
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